PANTONE COLOR OF THE YEAR - VIVA MAGENTA

Viva Magenta vibrates with vim and vigor. It is a shade rooted in nature descending from the red family, and expressive of a new signal of strength. Also rooted in luxury, this old-school color dates centuries back to a time when dyes were created by hand. Making a chic case for the fearless fuchsia hue, scroll to see how you can bring Viva Magenta home with The House of Scalamandré!